One of the key business imperatives today is to create increased value for clients, but together with that, other imperatives include containing costs, and adopting new technologies to meet customer expectations. By developing customised analytics solutions that delivers targeted business outcomes, these business imperatives can be achieved.

WNS is a leading provider of outcome-based analytics solutions. We know that a one-size-fits-all approach is never effective and that businesses all have their unique challenges. Our outcome-based analytics solutions are tailor-made address the industry-specific challenges, and company-specific nuances, to drive improved business performance for our clients.

WNS’ response model targeted the client’s mortgage customers with special offers, which helped arrest attritio..
WNS’ focused debt management strategies and processes for specific customer segments helped improve recovery r..
WNS’ predictive model accurately forecasted the probability of campaign success across different customer segm..

The WNS South Africa Advantage

  • Business outcomes focused: WNS South Africa adopts a range of advanced solution delivery models. We focus our efforts on delivering tangible business outcomes that our clients can benefit from immediately. As such, we take ownership of our clients’ business performance and seek to drive their desired results, supported by our wealth of expertise.
  • Access to global pool of data scientists: WNS has a large analytics practice with more than 2, 000 data scientists, researchers and industry experts, seeing to the analytics requirements of over 75 global businesses across multiple industries.
  • Innovation-first approach: We constantly seek to drive innovation and provide our clients with fresh ideas, cutting edge analytics techniques, and tailored solutions for their unique business needs.
" Analytical Prowess, Consultancy & Strategic Thinking of the WNS R&A team have immensely helped us sharpen our market insights function in the Developing & Emerging Markets. I Thank you again for being the passionate champions of emerging markets and for all your help with important analysis and strategy work "
- Knowledge & Insights Head for Developing & Emerging Markets of a Global CPG Company
A 'Leader' in NelsonHall Marketing BPS NEAT Rankings for the Overall segment and for Marketing BPS Analytics 2015

Collection Analytics

Changing industry dynamics, slower economic growth, strict regulations and increase in disruptive competition is changing customer payment behaviour. Businesses are negatively impacted by changing customer behaviour in the form of late payments, irregular cash flow, higher Day Sales Outstanding (DSO) and write-offs. By implementing a credit and collections strategy that utilises predictive analytics can help organisations manage their unique portfolio risks.

Portfolio risks WNS has created a real-time web application, called the Customer Experience Management tool, to improve the browsing experience of visitors.

Retention Analytics

Winning a new customer is always more expensive than keeping an existing one. Organisations know this and are beginning to place greater emphasis on retaining their existing customers and are slowly recognising the positive impact analytics can have to this end.

Campaign Management Analytics

The growth in the number of channels customers find themselves engaging on, coupled with changing customer behaviour has made it critical for businesses to revisit their marketing strategies and refresh it accordingly. Targeting the right customer at the right time, with the right product is often very challenging, but campaign analytics can help in this seemingly difficult talk

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