Amid disruptive innovations and data explosions, many opportunities have opened up for retail and consumer packaged goods (CPG) companies to address changing consumer needs and improve their share of the market by tapping into analytics. With increased competition, rising cost of supply-chain operations, market saturation and increased globalisation, CPG companies can gain a competitive edge and address these many challenges by leveraging the data at its disposal.

WNS’ analytics solutions for retail and consumer packaged goods derives insights from varied and multiple data sources that empowers and enables improved performance and increased ROI. In addition, we help CPG companies understand their customers better, optimise the time-to-market and reduce costs to gain a greater share of the market.

Case:
WNS’ diagnostic and modeling work resulted in an estimated bottom line impact of USD 2.5+ Mn for the company a..
Case:
WNS’ innovative prediction model integrated the client’s brand equity impact with its past sales trends to arr..
Case:
WNS’ interactive online tool enabled the client to differentiate the win-lose combinations of concept elements..

The WNS Advantage

  • Deep domain expertise: More than a decade of experience in the CPG and retail space. A team of 300+ analytics experts servicing a wide variety of product categories across all geographies
  • High reliability: More than a decade of experience in the CPG and retail space. A team of 300+ analytics experts servicing a wide variety of product categories across all geographies
  • Data agnostic: Well-versed in varied and multiple data sources – from syndicate (PoS) sources, custom research studies, market surveys, panel data (HH or customised panels) to online surveys, shipment, media, advertisements and other forms of data
  • Research re-use: A R&D oriented Analytics Capability Group (ACG) with data scientists, Big Data specialists, data modelers, data infrastructure specialists and statisticians
  • Seamless end-to-end project management: Extensive experience in working with all key data providers of the industry to set up access for pulling data directly, analysing it and presenting actionable insights for clients.

The WNS South Africa Advantage

  • South African BPO industry pioneer: By aligning with WNS South Africa, you are not only gain access to the expertise of an industry-leader, but you also benefit greatly by working with a partner who has pioneered the BPO industry in South Africa.
  • Pre-agreed contractual milestones: Right at the outset of a partnership with WNS South Africa, our client’s objectives are evaluated and a strategy is mapped out to achieve these. The progress and performance are then measured against the achievement of specific milestones.
  • Analytics driven: WNS South Africa leverages the power of analytics in our client engagements to provide our clients with insights to better understand their business. Ultimately, we empower our clients and provide them with insight-based decision support.
Reach Out To Us ENQUIRE NOW
Follow us on:
Stay Updated