Value Innovation Program through VISION FrameworkSM

Reducing costs and improving process efficiencies are common goals across businesses, regardless of size or industry. However, business transformation is not led by these two imperatives alone! Significant business impact can be achieved by designing and building transformative business models to outperform market realities and competition.

WNS’ Value Innovation Program, through the proprietary VISION Framework, is recognized for its ability to transform business models. The program adopts a holistic approach that links an organization’s strategic needs with its business processes in designing an improved operating model that can deliver profound business impact.

With the help of Value Innovation Program through the VISION FrameworkSM , WNS is uniquely positioned to partner with companies to build and deliver strategic, transformational, business-focused solutions, which can enable businesses to:

  • Acquire more profitable customers in focus markets
  • Shorten cash conversion cycles
  • Increase return on working capital
  • Improve revenue management control and accuracy
  • Streamline business processes
  • Harmonize the metrics of disparate units merged through an acquisition

The Value Innovation Program through the VISION FrameworkSM encompasses the following four phases:


A typical Value Innovation Program initiative begins with understanding the major gaps in current business processes, operating models and technology capabilities in the context of the organization’s value and goals. The improvement areas linked to business opportunities and operational pain points are identified. Appropriate baselines for in-scope processes are established and the business case for the change initiative is developed.

Due Diligence

This phase entails creation of a flexible project delivery model with a defined implementation roadmap. It also involves validating the benefits or value that will be realized by enabling transformation as well as fixing the ownership for driving this change. The blueprint for ‘to-be processes’ and operating model is created after benchmarking them against industry best practices. Thereafter, the solutions are shortlisted for ready implementation.


The third phase involves prioritization of improvement initiatives based on the Cost versus Benefit analysis. The optimal solution is then implemented typically using plug ‘n play technology tools, robotics or as planned during the Due Diligence phase. Standard operating procedures are created and the client team is trained and assessed on its knowledge of the new process delivery model.

Monitoring and Control

By creating a closed-loop environment for measuring performance, the new business model and processes are monitored. The output from the new processes are evaluated vis-à-vis the program objectives. The transfer of project information, experiences and the handover to the client team is achieved in this phase.

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